{"id":1580,"date":"2021-09-08T22:46:39","date_gmt":"2021-09-09T01:46:39","guid":{"rendered":"http:\/\/en.www.assesso.com.br\/?page_id=1580"},"modified":"2022-02-10T16:37:47","modified_gmt":"2022-02-10T19:37:47","slug":"mdm-de-clientes","status":"publish","type":"page","link":"https:\/\/www.assesso.com.br\/en\/mdm-de-clientes\/","title":{"rendered":"Customer MDM"},"content":{"rendered":"<p>[vc_row][vc_column width=&#8221;2\/3&#8243;]<style type=\"text\/css\">.grve-title-gradient.grve-title-6a1382f3ca8df > span,.grve-title-gradient.grve-title-6a1382f3ca8df .grve-clipping-content > span {color: #dd3333;background-image: -moz-linear-gradient(-45deg, #dd3333 0%, #D0021B 100%);background-image: -webkit-linear-gradient(-45deg, #dd3333 0%, #D0021B 100%);background-image: linear-gradient(135deg, #dd3333 0%, #D0021B 100%);}<\/style><h2 class=\"grve-element grve-title grve-align-left grve-h2 grve-increase-heading grve-heading-120 grve-title-gradient grve-title-6a1382f3ca8df\" style=\"margin-bottom: 20px;\"><span>Master Data Management<br \/>\nof Individuals and Companies<\/span><\/h2>[vc_column_text]Master data comprises information that describes the core entities for the business, such as customers, partners, suppliers, employees, sites, and products. It is crucial for customer relationship management. In order to provide insights and support the operation, it must be standardized, qualified, and unified, so that it can be shared and consumed by all areas of the company.<\/p>\n<p>Master data management (MDM) consolidates data collected from all available sources in the organization, such as sales, e-commerce, customer service, finance, and legal departments. MDM also enables the integration of the various sales and customer relationship channels used by companies, such as physical stores, web, mobile, e-mail, and other kinds of interaction.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;]<div class=\"grve-element grve-image grve-align-center\" style=\"\">  <div class=\"grve-image-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"350\" height=\"350\" src=\"https:\/\/www.assesso.com.br\/en\/wp-content\/uploads\/2\/2021\/09\/masterdata.png\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/www.assesso.com.br\/en\/wp-content\/uploads\/2\/2021\/09\/masterdata.png 350w, https:\/\/www.assesso.com.br\/en\/wp-content\/uploads\/2\/2021\/09\/masterdata-300x300.png 300w, https:\/\/www.assesso.com.br\/en\/wp-content\/uploads\/2\/2021\/09\/masterdata-150x150.png 150w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/>   <\/div><\/div>[\/vc_column][\/vc_row][vc_row padding_top_multiplier=&#8221;3x&#8221; padding_bottom_multiplier=&#8221;3x&#8221;][vc_column width=&#8221;1\/3&#8243;]<style type=\"text\/css\">.grve-title-gradient.grve-title-6a1382f3cac4a > span,.grve-title-gradient.grve-title-6a1382f3cac4a .grve-clipping-content > span {color: #dd3333;background-image: -moz-linear-gradient(-45deg, #dd3333 0%, #D0021B 100%);background-image: -webkit-linear-gradient(-45deg, #dd3333 0%, #D0021B 100%);background-image: linear-gradient(135deg, #dd3333 0%, #D0021B 100%);}<\/style><h3 class=\"grve-element grve-title grve-align-center grve-animated-item grve-duration-normal grve-fade-in-up grve-h3 grve-increase-heading grve-heading-140 grve-title-gradient grve-title-6a1382f3cac4a\" style=\"margin-bottom: 20px;\" data-delay=\"200\"><span>What is Master Data Management?<\/span><\/h3>[\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text]MDM qualifies, standardizes, unifies master data, and provides flexibility for data integration with consumer systems. Assesso&#8217;s MDM projects apply a methodology based on the concepts and fundamentals of MIT Chief Data Officer &amp; Information Quality program, which provides for the mapping of the information flow; assessment of information quality; and definition of all business rules for treatment, unification and consolidation of the data that comprises a master data management environment.[\/vc_column_text][\/vc_column][\/vc_row][vc_row padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h3>Simplify with Datacare<\/h3>\n<p>Through Datacare, Assesso is able to handle its operational complexity in a simple way, integrating information from all its channels into a single platform.<\/p>\n<p>Datacare gathers the data required for strategic decision-making. With consolidated and validated data, you can analyze and understand the different customer profiles your company serves, as well as their preferences and consumption habits.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<h3>Rely on our experience<\/h3>\n<p>Assesso applies methodology developed from MIT Chief Data Officer &amp; Information Quality program to address the main corporate strategy that has been to continuously improve relationship actions so that they become increasingly persuasive, sophisticated and customer centric.<\/p>\n<p>Contact us and learn about several cases of how Assesso has transformed data management and generated several insights for improvements in several areas.[\/vc_column_text][\/vc_column][\/vc_row][vc_row padding_top_multiplier=&#8221;2x&#8221; padding_bottom_multiplier=&#8221;2x&#8221;][vc_column]<div class=\"grve-element grve-callout grve-animated-item grve-zoom-in grve-duration-normal grve-btn-right\" style=\"\" data-delay=\"200\">  <div class=\"grve-callout-wrapper\"><h3 class=\"grve-callout-content grve-h3\">Consolidate Personal and Business Data<\/h3>    <p class=\"\">If you want to take your company to the next level of data-driven intelligence, book a meeting with Assesso and learn all that Datacare can do for you.<\/p>  <\/div>  <div class=\"grve-button-wrapper\"><a href=\"\/en\/contato\" class=\"grve-btn grve-btn-large grve-shadow-small grve-extra-round grve-bg-primary-1 grve-bg-hover-black\"><span>Book a Meeting<\/span><\/a>  <\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text]Master data comprises information that describes the core entities for the business, such as customers, partners, suppliers, employees, sites, and products. It is crucial for customer relationship management. In order to provide insights and support the operation, it must be standardized, qualified, and unified, so that it can be shared and consumed by all [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1580","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Customer MDM - Assesso - English<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.assesso.com.br\/en\/mdm-de-clientes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Customer MDM - Assesso - English\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text]Master data comprises information that describes the core entities for the business, such as customers, partners, suppliers, employees, sites, and products. 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